Want to know who are SEO marketing experts? And how to become one? 

A SEO expert is a person who optimises a website or content so that it can get high ranking in search engines. These people know how to get more traffic on a website. 

A SEO experts should have these relevant skills

  • SEO marketing experts should know how to identify low competition words and high competition words. These words then will be use as focus keywords for web pages or any content. 
  • They should have some level of understanding of HTML. 
  • SEO experts know how and where to put key words. 
  • They have advanced copywriting skills.
  • These experts have relevant profencity in making visual contents. Like videos and infographics. 
  • They know how to perform On-page seo, off-page seo and technical seo. These types of SEO are essential for ranking a website.
  • Knowledge related to new and upcoming SEO trends. And also know about google algorithms and how to not get affected by them.

Education of SEO marketing experts

You can become an SEO person after doing any type of bachelor’s degree. But you must have some related knowledge of SEO and digital marketing. They must also have strong analytical skills and interest in google algorithms. So that they can keep themselves up with the latest SEO trends. If you have education related to business, marketing and computer information systems. Then this can act as an advantage in your SEO career and you can easily opt for a course. You will need an associate’s degree in computer information systems (CIS), if you want to go in codding and designing an optimized website. A CIS degree holder have knowledge about electronic commerce, systems analysis. And they even know how to design, macroeconomics and a variety of programming languages.

Duties of SEO marketing experts

  • A SEO marketing experts duty normally involves optimising data and recognizing the latest and upcoming trends. And work according to them. 
  • They have to monitor every industrial change. And reconstruct SEO strategy according to it. They also need to optimise different tactics for a perfect strategy.
  • These experts will help you to improve your website, keyword listings,SEO copywriting and in page constructions.
  • A lot of SEO experts translate web analyst data into recommendations. And then apply this in real life. 
  • SEO marketing experts have to measure and manage SEO campaigns. Therefore they need to make reports and perform site audits.

Salary of a SEO expert

The salary of an SEO expert depends upon their level of experience. An expert with experience around 5-8 years earns around Rs. 3.5-6.6 lakh per year. On the other hand SEO freshers earn around 1.8-2.8 lakh per year. SEO Analyst earns a salary between Rs. 2,40,000 – 3,24,000 per year. If you become a SEO Strategist then you will earn between Rs. 3,00,000 – 3,60,000 per year. A SEO Consultant earns between Rs. 3,30,000 – 6,00,000 per year.  


If you want to hire SEO experts, then they should have all the above listed SEO skills and should have an efficient amount of experience. Caneplus Technology provides excellent SEO services and helps your company grow fast.